This is a lovely, albeit sort of odd, commercial for- of all things- butter.
npr:
A Butter Ad That Will Get You To Eat More Vegetables
Those northern Europeans are serious about their butter; many countries typically leave in more fat than we do in the U.S. Some would argue that makes for a better product.
But butter, and all that fat in it, is turning into enemy No. 1 in the fight against obesity. Denmark, for one, has become the first country in the world to tax butter and other sources of saturated fat.
So if you’re a Danish butter company, it’s probably a wise move to downplay butter’s centrality at dinnertime. That’s exactly what Lurpak has done in this ad for the U.K. market, featuring its new “lightest” spreadable butter.
This post was reblogged from NPR.
